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By Paul Hu
April 28, 2007, tecent company “new starting point, whole-hearted service – tencent mobile software center in Beijing renamed ceremony” national conference centre. Tencent formal will “tencent mobile software center” upgrades and renamed “tencent application center”, and release its new domain app. Qq. Com, which makes it easy to users through mobile phones, Pad more high-quality mobile terminal to download, richer and more convenient, safer mobile application services.
This activity of nearly 200 guests present, tecent company senior executive vice President LiuChengMin sir, tencent wireless 3G products division XianWen general manager Mr Tong to attend and participate to tencent application center to unveil. Famous angel investors uzziel barbarian (micro Po) sir, open application alliance WangYuQuan (micro Po) founder from both Mr Guests for mobile Internet industry expressed concern over the prospects of a win-win situation. Activities are still getting “China international chamber of commerce” vigorously TMT co-sponsoring, invited to many ZiXunJie and investment community leaders present, discuss the mobile Internet mutual development prospects.
As is known to all, mobile development of the Internet and the rapid spread of the intelligent terminals, let people no longer strange for mobile Internet products. For example, entertainment and leisure life tools such application, application, business assistant class application, the system safety kind applications… Not only give daily decent lives brought convenience, added joy, the more there’s a trend in effect and improve people’s quality of life.
Therefore, how to make hundreds of millions of users get more high-quality mobile application service, is each mobile Internet practitioners must consider the question. In order to serve customers, tencent wireless has been paying attention to how to provide better mobile applications, and therefore open a new mobile application platform. Tencent application center director, said ZhuTao in activity in the new starting point, tencent application center will “serves attentively” many partners and mass user software options, download, satisfy demand, management, evaluation, etc.
For tencent application center “new starting point, tongchuang future” initiative, founder of Mr WangYuQuan open application alliance, said: “mobile Internet and broad prospects indubitability, but how to realize a more extensive within industry chain more deeply and win-win, worth industry think together. At the same time, cooperation and development is the trend of The Times. Expect tencent applications center can advance industry chain founded, each link together for mutual development and user provide more high-quality mobile services, also provide reference for the investment community of justice.”
In the conference, the general manager of 3G products division XianWen wireless tencent tong sir expressed “win-win cooperation good vision” expectation. He said “win-win development idea and whole-hearted service action, help industry achieve rapid development and win-win”, in addition, “over the years, tencent has been insisting whole-hearted service users. Now, when we will service hundreds of millions of wireless Internet user, the more should insist on whole-hearted service, develop hand in hand with friends from all circles, can really improve user’s quality of life.”
Tencent Internet business system ShangDaoSheng in today’s senior vice President at the first China digital creative marketing peak BBS disclosed on in the first half of 2011, by authentication space fans, tencent has more than 2 billion total, its rich interaction activities favored deeply by brands.
Borrows SMO “cold rabbit” fans 2 years increase 85 times to 17 million
As a social media optimization (SMO) success stories — love tell cold jokes “cold rabbit”, borrows from 2008 SMO fan quantity of 20 million growth in 2010, growth of nearly 17 million, of which nearly 85 times more than 70 percent from tencent.
Cold rabbit seventeen million fans represent soft promotion marketing ability, with numerous star, in the process of brand cooperation bring huge commercial interests, business opportunities.
The authentication space already super 2 million fans several interactive event deeply brands favour
ShangDaoSheng revealed in the first half of 2011, by authentication space fans, tencent has more than 2 billion total.
As rich media platform authentication space, tencent for QQ space YiYue active users 4.9, its rich interactive activities by brand, celebrities, institutions, website and so the favour of brands.
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